“I don’t dream at night. I dream all day. I dream for a living.”
ABOUT
I'm an award-winning creative, writer, director, and producer with deep experience across advertising, network promotions, documentaries, corporate communications, and branded content.
My work spans commercials, brand films, network promotions and television series for clients including Discovery, McLaren, Pepsi, Ford, DuPont, Toyota, NVIDIA, IBM, and NBC.
Growing up around my Grandfather, a director at Hanna-Barbera, I began my career as an animator which shaped a very hands on directing style and a deep understanding of live action combined with animation. The parallels between myself and my Grandfather continued in motorsports and as an auto racer, I bring a uniquely perspective to automotive and motorsports storytelling.
I’ve built several successful studios and internal agencies, including Impossible Pictures, overseeing everything from creative development and production to client relationships and business growth.
Documentary work includes "24x24: Wide Open with Jeff Gordon" for Lionsgate and "Barack Obama: The Man and His Journey" for Universal. Cinematic docs are now at the core of a lot of my work.
I’ve collaborated with Smokey Robinson, Jeff Gordon, Elton John, Beyoncé, Robin Thicke, Guns N’ Roses, Mario Andretti and Patrick Dempsey to name a few.
My work has been recognized with multiple Clio and Addy Awards and Emmys, though being named Rookie of the Year for vintage racing, remains a personal favorite. I’m driven by craft, collaboration, and a pragmatic philosophy of creative always being in balance with process.
